Network's Customized In-Store Programming and Ads Will Target 73

Million Monthly Game Enthusiast Shoppers and Their Families

GRAPEVINE, Texas and NEW YORK--(BUSINESS WIRE)--June 6, 2008--GameStop Corporation (NYSE: GME), the world's largest video game retailer, CBS Outernet, a leading provider of customized digital video networks to retail locations, and Reflect Systems, a digital media software and services company, today announced a deal to bring a new in-store digital video network to over 4,000 GameStop locations.

The newly upgraded network, called GameStop TV, offers digital delivery of content and advertising to high definition screens. GameStop TV will feature product promotions, game previews, developer interviews and other customized content, as well as advertising targeted to GameStop's 73 million monthly young game enthusiast shoppers.

The network has begun a rapid rollout and will be completed during 2009. CBS Outernet will manage advertising sales for the network. In addition, CBS Outernet is providing custom programming to the network each month, including content from CBS Television, CBS College Sports, Last.fm and other CBS Corporation properties. Network technology and operations will be managed by CBS Outernet partner, Reflect Systems.

With the addition of GameStop, CBS Outernet's digital media networks now span over 5,500 key retail locations reaching over 150 million monthly shoppers.

"This deal gives our national and local advertisers access to the very attractive and hard to reach 18 to 34 male demographic," said Virginia Cargill, President, CBS Outernet. "GameStop has been very successful using in-store advertising to boost its sales, and we look forward to providing an even more impactful network that keeps their customers informed and entertained."

"GameStop is gaining more brand traction every year, and part of our success is creating a fun, exciting store environment where our customers like to hang out," said Mike Hogan, Senior Vice President of Marketing, GameStop Corporation. "The digital GameStop TV network will add a new dimension of excitement and community to our locations, while at the same time providing excellent opportunities for advertisers."

"We are very pleased to provide a digital media network solution to GameStop and CBS Outernet," said Steve Nesbit, President and CEO, Reflect Systems. "The targeted, flexible nature of this platform is an ideal way to reach on-the-go consumers using a dynamic and measurable solution. Working with CBS Outernet, we are committed to making GameStop TV a leading digital media network."

About GameStop

Headquartered in Grapevine, Texas, GameStop Corporation is the world's largest video game and entertainment software retailer. The company operates 5,453 retail stores in 16 countries worldwide. The company also operates two e-commerce sites, GameStop.com and EBgames.com, and publishes Game Informer(R) magazine, a leading multi-platform video game publication. GameStop Corp. sells new and used video game software, hardware and accessories for video game systems from Sony, Nintendo, and Microsoft. In addition, the company sells PC entertainment software, related accessories and other merchandise. General information on GameStop Corp. can be obtained at the company's corporate website: http://www.gamestopcorp.com.

About CBS Outernet

CBS Outernet, a division of CBS Corporation (NYSE: CBS.A and CBS), is a leading provider of customized digital video networks in highly targeted consumer environments. Its grocery network, encompassing network services, programming and advertising sales, is currently installed in over 1,500 stores nationwide, reaching approximately 80 million shoppers each month. With the addition of GameStop, CBS Outernet's digital video networks now span over 5,500 key retail locations reaching over 150 million monthly shoppers. Additionally, the company reaches hundreds of millions of monthly viewers through programming and/or sales relationships with American Airlines, the Automotive Broadcasting Network (car dealership/service center waiting rooms), AutoNet (automotive and tire service center waiting rooms), Atlanta's MARTA commuter trains, Gas Station TV (gas station pump tops and convenience stores), The Healium Network (doctor and dentist offices), Indoor Direct (quick service restaurants), the Mall of America, Simon Malls, PRN, Royal Caribbean Cruises, and The Salon Channel among others.

About Reflect Systems

Reflect Systems provides digital signage software and services for large retailers and other enterprises wishing to reach customers with high impact visual imagery at the point of sale or in public gathering areas. From the strategic planning and deployment of digital media networks to video programming strategies and tactics, Reflect's combination of service and software provides a complete approach to maximizing return on investment for customers. Reflect Systems, based in Dallas TX, is privately held. For more information, visit www.reflectsystems.com.

CONTACT: Colleen Kenny
CBS Outernet
(212) 975-7312
cmkenny@cbs.com
or
Chris Olivera
GameStop Corp.
(817) 722-7253
chrisolivera@gamestop.com
or
Steve Nesbit
Reflect Systems
(214) 413-3202
snesbit@reflectsystems.com

SOURCE: GameStop Corporation